As Lead Marketing Designer at BuildBay, I designed across the website, social media and marketing campaigns. This selection focuses on social creative for BuildBay’s real estate offerings, along with estate pass designs for The Rosewood.
Land ownership campaigns
For Land Now, Pay Later, I used an in-app preview to show how people could browse plots. The Olumo City campaign took a more playful approach, using the missing “U” in a puzzle to invite viewers to picture themselves there.
Social media design
I designed property, lifestyle and seasonal posts for BuildBay’s social channels. The work combines photo composites and bold headlines with a consistent blue palette and branded footer.
The Rosewood estate passes
I designed two front-and-back estate pass concepts for The Rosewood development. Both use a prominent portrait and clear typography for the name and pass type, with angular and curved treatments for the blue graphics.
